i think it hasnt downed on people yet how HUGE it is that magnum chose Juliantina for a commercial in the prime time of the second to last episode of the most watched novela in Mexico a super traditional country. I mean they didnt choose Lucia and Jacobo they chose the GAYS. in Mexico in Mexico

I’m actually still only beginning to absorb the enormity of it myself, as well. I made a joke about it but…yeah, like, I was literally talking yesterday to a friend about how, as much as they flash Juliantina all over their social media and online presence, TV has been a different matter. But this was a TV commercial! And yes, during a penultimate episode of a super popular telenovela. There’s no way the viewers will see them and not think, oh, it’s the lesbian couple.

Magnum’s thought process?? This couple is so popular, we’re going to treat them the way other companies treat A list celebrities and mega sports stars.

concept: not insincerely using disenfranchised groups and the bigotry they face to criticize other ships and prop up your own

concept: not insincerely using disenfranchised groups and the bigotry they face to criticize other ships and prop up your own